Should Your CRM Focus on Automation Instead of Communication Tools Such as the Dialer App?

How Important Is Sales Automation for an ISO?
If you have an ISO, then the first thing that you need to pay attention to is the segment of your company that you focus on. There are many factors that you need to consider while deciding the current focus of your company. And while choosing a CRM, you also need to consider the future needs of your ISO. The needs that your company has today may differ from the ones that it will have a few months in the future. And one of the segments that most new ISOs do not pay enough attention to is sales automation. Although most of the sales process will require the use of communication tools such as a dialer app, the importance of automation can’t be dismissed. And there are several things that you should consider:

Increase the efficiency of your sales team. New ISOs are not very concerned with efficiency. Especially before the marketing efforts begin to show their miraculous effects. If the number of visitors, leads, and customers of your company is still small now does not mean it will remain the same in the future. Your sales team will have moments when the number of potential clients is very high. And to be prepared for such moments, you need to make sure that your CRM has enough automation incorporated to simplify the sales process and maximize the efficiency of your employees.
Simplify the selling process for your clients. Another thing you must take into consideration is the convenience of your clients. A fast and easy-to-follow sales process will increase the conversion rate from leads to customers enormously. Meaning that your ISO will get a lot more clients that will pay for your services and products. And sales automation will help you do exactly that. It will help your clients save a lot of time.
Acquire essential information and data about your ISO. Some of the features included in the automation provided by a CRM are for metrics and reporting purposes. So, you will be able to find and visualize all the information of your company about the sales efforts and results. There are many uses for this type of information. And main ones being the ability to optimize the sales process of your ISO. And the ability to track your employees and help them evolve and improve their skills.
Are the Benefits Brought by Sales Automation Better Than Those of Communication Features?
The right answer for this question is, it depends. How so? Well, communication tools such as the dialer app can be used for multiple purposes. For example, you can use it in the sales process. But you can also use it for customer service purposes. On the other hand, sales automation features can also be used for multiple purposes. As mentioned above, it will help you increase the conversion rate of your ISO, improve the skills of your employees, and even help you make better decisions for the future of your company. Explaining each purpose one by one is a good method to understand their importance. And only then can you decide from which type of features your company will benefit the most.

Maximize customer satisfaction. Making sure that your clients understand exactly what they receive. And they are satisfied with your offer is essential for the long-term collaboration that you want. But this benefit can be obtained from both automation and communication tools and features. And the rapport can differ from an ISO to another one. What you can be sure of is that you will need both types of features. So, you need to make sure that the CRM that you want to use provides both of them.
Improve the abilities of your sales team. Automation will help your employees save a lot of time. So, they will be able to focus more on the sales process. And the extra experience can make them produce much better results. But communication tools, such as the dialer app, can also bring benefits in this area. A reliable dialer will increase the number of calls that your team makes. SMS communication will diversify the tools of your team, helping your employees adapt to different types of clients.
Increase the growth rate of your company. More clients, higher satisfaction means an increase in both the short and long-term profits. Which can be used to accelerate the growth rate of your company. In conclusion, the best alternative that you have is to find a reliable CRM that can provide features and tools for both automation and communication purposes.
What Should You Expect from a Dialer App Provided by a Reliable CRM?
While looking for a CRM you need to pay attention to what features and tools are you getting. There can be major differences between CRMs. And you do not want to use a CRM that is not able to cover the needs of your company. Keep in mind that sales automation is not the only segment that has massive importance. There are several things that you should expect from the communication tools and features such as the dialer app .

Provide tools for multiple communication channels. An auto dialer is not enough for an ISO. You need to make sure that your CRM provides multiple communication channels. For example, you may need voice mails, and you should not forget about standard mails. Also, SMS communication can be very effective nowadays.
Usage methods for both internal and external use. Another factor that you need to consider is the usage of the tools and features. The communication of your ISO with clients is not the only factor that matters. The internal communication of your team is also very important. And you can use the dialer app for that purpose as well.
Provide metrics and reports that you can consider in your decisions. Lastly, like any other segment of your ISO, you will need reports and metrics about the communication efforts of your company. For example, recording the conversation with the clients can be used both as teaching material for new employees or as a factor that may help you make an important decision.

5 Steps To Your Mobile App Funding

If you already have an mobile app idea in your mind, you are very likely to be eager to get started with it. Aye, you must get it rolling as time to market is very important once you have validated your business concept. A recent report by Technavio found that the mobile app market is expected to grow by $497.09 billion with a CAGR of 21% during the post Covid world 2020-2024. The report suggests that there is a positive impact of Covid-19 on the mobile app market.

Infographics Source: Businesswire

To transform your app idea from paper to an actual mobile app, the best option is likely to be to hire a mobile app development company, unless your best friend is an amazing coder. Be it in-house development or outsourcing, mobile app development is a proposition that requires significant investment. While depending on the app specifics and the feature sets, the cost of mobile app development varies. Generally, the mobile app development cost ranges between $15,000 to $80,000. It can go beyond the higher value depending on the app complexity and features.

Not just the app development cost, there will be many other overheads such as user acquisition and marketing, hiring, and other operational expenses. All of it means that if you do not have a significant amount of funds to self-finance your project, you will instead need to raise capital to build and operate your mobile app. So, how do you go about getting mobile app funding? What are the steps to seek funding for an app?

A general answer to these questions is that you gain mobile app funding the same as you would get funds for any other business or startup. You can raise capital from your business contacts or investors. People need to believe that your app idea can generate ROI (return on investment) and is worth investing in. Some mobile apps raise millions of dollars of capital even before pre-development, whilst others struggle to get investment even once the application is live. However, apps getting million-dollar capital investments usually pitch with a clickable prototype of the app. These prototypes clarify the app idea to the investors by illustrating the app functionalities. Click here to knowhow to build interactive mobile design prototypes.

How to Find Initial Funding For Your App Startup?
Most of the times when people think about raising mobile app funding for their startup, they immediately jump to venture capitalists. It is obvious as “Venture Capital Investments” is a very popular term. Venture capitalists make some of the biggest investments and are seen as the “big fish” in the startup funding world. So, venture capitalists is the obvious option, but what are the other options you can look at?

Hybrid vs Native App Development: Why Hybrid Takes the Lead

Understanding the Mobile App Landscape
Mobile apps are an integral part of our daily lives, with users expecting seamless performance and engaging experiences. The choice between native and hybrid app development can significantly influence the success of your mobile application. Native apps are designed for specific platforms like iOS or Android, using platform-specific programming languages such as Swift and Objective-C for iOS, and Java or Kotlin for Android. On the other hand, hybrid apps employ web technologies like HTML, CSS, and JavaScript to create a single application that operates across multiple platforms.

The Significance of User Experience
The user experience (UX) is paramount in mobile app development. While native apps have historically provided superior UX due to their platform-specific optimization, hybrid apps have made significant strides in closing this gap. According to a Kinvey report, businesses find that developing a mobile app is challenging, with 56% rating their experience as ‘somewhat challenging’ to ‘very challenging’. The choice between native and hybrid can influence this complexity.

Native vs Hybrid: A Comparative Overview
Native apps are renowned for their high performance and ability to leverage device-specific features, making them a popular choice for applications that require complex calculations, high graphics performance, or tight integration with device hardware. Financial institutions often prefer native apps for their enhanced security features.

Hybrid apps, however, offer a compelling advantage in terms of development speed and cost-effectiveness. By writing a single codebase that works on both iOS and Android, developers can bring an app to market more quickly and update it simultaneously across all platforms. This approach is particularly attractive for small to mid-sized companies and startups operating with limited budgets and tight timelines.

The Evolution of Hybrid App Technologies
The landscape of hybrid app development has evolved dramatically, thanks in part to frameworks released by tech giants like Google and Facebook. For instance, Google’s Flutter and Facebook’s React Native have bridged the gap between the performance of native apps and the versatility of hybrid apps. These frameworks allow developers to create apps that are nearly indistinguishable from their native counterparts in terms of user experience.

The Hybrid Advantage in Numbers
Statistics reveal a growing trend towards hybrid app development. According to a Statista survey, as of 2021, 42% of software developers used React Native, making it the most popular cross-platform mobile framework. This indicates a significant shift towards hybrid app development practices.

Case Studies of Hybrid Success
Some of the most popular apps in the market today are hybrid. Instagram, Uber, and Twitter have all leveraged hybrid development to their advantage, achieving widespread adoption and high user satisfaction. These success stories underscore the potential of hybrid apps to deliver robust, scalable, and user-friendly experiences across multiple platforms.

Conclusion: The Hybrid Horizon
The debate between native and hybrid app development is less about which is superior and more about which is most suitable for your specific business needs and goals. With the advancements in hybrid app technologies and the increasing demand for cost-effective, cross-platform solutions, hybrid apps are proving to be a winning strategy for many businesses looking to make a mark in the mobile app space. As the technology continues to mature, we can expect hybrid apps to play an even more prominent role in the future of mobile app development.

5 Steps To Your Mobile App Funding

If you already have an mobile app idea in your mind, you are very likely to be eager to get started with it. Aye, you must get it rolling as time to market is very important once you have validated your business concept. A recent report by Technavio found that the mobile app market is expected to grow by $497.09 billion with a CAGR of 21% during the post Covid world 2020-2024. The report suggests that there is a positive impact of Covid-19 on the mobile app market.

Infographics Source: Businesswire

To transform your app idea from paper to an actual mobile app, the best option is likely to be to hire a mobile app development company, unless your best friend is an amazing coder. Be it in-house development or outsourcing, mobile app development is a proposition that requires significant investment. While depending on the app specifics and the feature sets, the cost of mobile app development varies. Generally, the mobile app development cost ranges between $15,000 to $80,000. It can go beyond the higher value depending on the app complexity and features.

Not just the app development cost, there will be many other overheads such as user acquisition and marketing, hiring, and other operational expenses. All of it means that if you do not have a significant amount of funds to self-finance your project, you will instead need to raise capital to build and operate your mobile app. So, how do you go about getting mobile app funding? What are the steps to seek funding for an app?

A general answer to these questions is that you gain mobile app funding the same as you would get funds for any other business or startup. You can raise capital from your business contacts or investors. People need to believe that your app idea can generate ROI (return on investment) and is worth investing in. Some mobile apps raise millions of dollars of capital even before pre-development, whilst others struggle to get investment even once the application is live. However, apps getting million-dollar capital investments usually pitch with a clickable prototype of the app. These prototypes clarify the app idea to the investors by illustrating the app functionalities. Click here to knowhow to build interactive mobile design prototypes.

How to Find Initial Funding For Your App Startup?
Most of the times when people think about raising mobile app funding for their startup, they immediately jump to venture capitalists. It is obvious as “Venture Capital Investments” is a very popular term. Venture capitalists make some of the biggest investments and are seen as the “big fish” in the startup funding world. So, venture capitalists is the obvious option, but what are the other options you can look at?